são paulo, brazil.

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Intimus & ESPN - Look at her.

Intimus partnered with ESPN to sponsor female soccer with visibility.

Look at her: Intimus partnered with ESPN to sponsor female soccer with visibility.

→ intimus and espn

→ intimus and espn

↘ Festival of media LATAM - Silver - Collaboration. ↘ Festival of media LATAM - Shortlist - Media.

→ This is the reality of professional women soccer in Brazil.

→ This is LeSisters - an amateur brazilian soccer team.

→ This is part of what Intimus did.

→ Intimus also created 02 short films presenting the players and LeSister's histories.

01. The LeSisters Soccer Club.

02. The biggest LeSisters's conquest.

→ The main ESPN's influencer in Brazil helped LeSisters to get even more visibility.

→ And #LookAtHer became a movement showcasing other women athletes from other sports in 02 films.

01. #LookAtHerFighting.

02. #LookAtHerDancing.

→ This is the LeSister's captain by the end of the project.

→ my role: concept and copywriting.

ECD: Jairo Anderson. CW: Leonardo Barbosa. AD: Paulinho Duarte.

ECD: Jairo Anderson. CW: Leonardo Barbosa. AD: Paulinho Duarte.